Linnaean, Nine Elms

Holloway Li were invited by collaborators Martin Brudnizki Design Studio (MBDS) to join forces on the creation of a new wellness concept store on London's newest residential district - Embassy Gardens, in Nine Elms. MBDS led the interior design direction and furniture choices, whilst Holloway Li developed the detailed and technical design packages, project coordination, statutory compliance, town planning, and construction phase monitoring.

Named after the Swedish Botanist, Carl Linnaeus - the father of modern taxonomy, Linnaean embodies the pioneering spirit of Linnaeus, breathing new life into the luxury salon and beauty treatment scene. Through introducing a casual dining concept, visitors are encouragaed to relax and luxuriate in the comfort of Linnaean, extending their stay and reaping the benefits of the relaxing ambience.

Split across two levels, Linnaean offers a hair salon, treatment rooms, manicure and pedicure station, retail area and a standalone cafe. Utilising clean lines with a fresh colour palette of greens and soft coral tones, the whole space feels welcoming, bright and enriching. Limed timber, rattan and woven leather bring a tactile element to the design whilst vibrant ceramic tiles and terrazzo stone ensure the look is refreshing and contemporary. Soft upholstery, featuring botanic motifs, nod to Linnaean's distinctive heritage and contemporary artwork by female artists complete the look.

We are proud that Linnaean has become such a go-to destination in such a short space of time, and look forward to working on future stores.

Photos: Nicholas Worley